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Experiential Design · Production

Olympic Trials at Hayward

"The road to the Olympics starts here."

Designed and built the athlete hub at the US Track & Field Olympic Trials in Eugene, Oregon — a dedicated space for competing athletes and their families on the grounds of Hayward Field.

Full design and build support of the interior environment including interactive photo walls, personalized messaging from family members, custom product experiences, and lounge programming. Also contributed to the design of the public-facing retail space outside the hub.

  • US Track & Field Olympic Trials — Eugene, OR
  • Full design + build of athlete hub at Hayward Field
  • Space for athletes and their families
  • Interactive photo walls + personalized family messaging
  • Custom product experiences + lounge programming
  • Public-facing retail space design

Client

Nike

Year

2024